Developing Over the Top Guest Services - Part One Leadership
Where it all starts…..
If you’re a Seinfeld fan you probably remember the episode with the soup Nazi. He was the guy that loved his soup so much that if people didn’t act a certain way in line, didn’t respect his soup, he would kick them out and say “no soup for you!” He loved soup, it was his life and he wouldn’t let just anyone eat it. The soup Nazi was a bit obsessive, but passionate nonetheless about his soup.
Well I’m kind of that way about our First Time Guests. Let me paint a picture for you. Here’s a husband and wife, let’s call them Susie and Bill. They have been married for a few years and have two kids. Susie and Bill grew up in church as kids but when they had the opportunity to decide for themselves about going they had already made their decision. Because growing up they learned a few things, 1) they had to go and 2) church is boring so God must be boring.
Susie and Bill wake up one morning and say, “hey our kids need to be in church” because they think it’s the “right” thing to do. Now picture Susie and Bill dressing the kids up in their Sunday best, packing them in the car, driving across town as they are trying to find your church as they are running late. Bill’s too stubborn to ask for directions and Susie’s calling him an idiot because he should have gotten better directions before they left the house. They finally pull in, scramble to get things together and begin their adventure. Unsure of what to expect, but probably expecting what they grew up with, they walk toward the entrance.
Now ask yourself a few questions. What do you want them to experience? How do you want them to be treated? Do you realize that that might be the only time they go to church for years based upon what happens? Susie and Bill are far from God and this may be the last time they give church a chance.
The beginning point for creating “over the top” guest services comes from an uncompromising standard. Do you have a picture of what that standard looks like? What does it sound like and how it is transmitted to your FTG’s? Are you willing to fight for that standard no matter what it takes?
It all starts with a vision. Does the thought of Susie and Bill keep you awake at night? If it does, now you’re beginning to see a passionate vision that others will follow. Now you’re developing the starting point for an uncompromising standard. Now you’re ready to begin the process for developing over the top guest services.
Larry Brey – Assimilation Pastor
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